The Bierkeller Entertainment Complex, Liverpool is about to start a major refurbishment and re-design in time for Christmas 2015. Over £500,000 is being spent on the multi award winning 18,000 square foot site over at Liverpool One. The venue will remain open in parts as a 3 week overhaul project takes place.

With their three bars under one roof – Around the World in 80 Beers, Shooters Sport Bar and the Bierkeller room itself – The Bierkeller Entertainment Complex is already a big hit with a diverse crowd of regulars who come back for the quality food, drinks, entertainment and sports coverage. Yet after 3 years of being one of the city’s most popular venues and with extensive research taken out the team behind the complex want to improve the experience further.

Often simply referred to as just the “Bierkeller” the complex is going to redesign and self contain the three in house bars a lot more.  Starting with the exterior. Signage is going to clearly identify each venue within the complex. On arriving the first bar previously called Around the World in 80 Beers, will now be rebranded as simply Around the World. A more relaxing and comfortable seating area will now be added as well as many more beers taking the offering to well over a 100.

Moving up the stairs to Shooters Sports Bar the refurb will see the installation of a new screen, ultra high definition 3 mm pixel with ultra black background, 4 meters wide by 2 meters high. The pool tables area will be moved to behind the current bar creating more space for sports fans to watch their favourites in action. This sports room will also be increased in size as work will knock through to the neighbouring Bierkeller room.

Over in the Bierkeller room itself the capacity will be reduced from the current 350 to around 300 giving it a more authentic and intimate Bavarian Bierkeller theme. Additional toilets will also be introduced, as will also be the case in each of the 3 bars, so each venue is now self-contained.

Commenting on the refurb Head of Marketing for the Bierkeller Entertainment Complex, Isaac Mayne said “We have been open now in Liverpool One for 3 years. Time has flown by and we were overwhelmed by just how popular our venue was from day one. There have been some fantastic nights and events in that time. We thought now the time was right to adjust and tweak a few areas to offer our loyal customers an even better experience when visiting one of the 3 bars, just in time for Christmas 2015.”

The 3 week project will be headed by Mick Jeffrey of Architects JS Design Partnership. Due for completion on Friday 27th November the new look Bierkeller Entertainment Complex looks set to open up fully just in time for the festive holiday party season, as bookings are already at record levels for the venue across the month of December.



Notes for Editors
The Bierkeller Entertainment Complex comprises:

Around the World
As you step inside the complex there is live entertainment every night, Around the World is a great place for a break from the shops or a chill out after work.

Shooters Sports Bar
If you head upstairs you’ll find yourself in Shooters Sports Bar – the busiest sports bar in Liverpool, able to show three live sporting events at once across over twenty HD-TVs. Shooters broadcasts everything from football and NBA, to cricket, tennis, golf and boxing – all live from open till close. Pool tables, games machines and reserved seating are all available too. A sports fan’s dream!

In The Bierkeller itself you’ll find a real party atmosphere. The finest selections of draught German beers are served in steins, alongside authentic regional food, by waiting staff in traditional Bavarian clothing. With long bench seating and beer also served by the keg (or the glass, if you prefer), table service and live entertainment from oom-pah bands at the weekends, the Liverpool Bierkeller is a fantastic destination for office parties, birthday celebrations or just a really good night out.


The JS Design Partnership based in Shipley, West Yorkshire, was established in 1989 and is well respected for its original and imaginative design. Our unique and innovative approach to design and architecture has attracted an enviable portfolio of respected clients.

We particularly appreciate the importance of establishing accurate briefs and budgets and producing excellent design solutions that recognise commercial objectives and constraints. We combine traditional expertise with new technology within our experienced team of architects, designers, surveyors, technicians and project managers.

We aim to deliver a quality product, smoothly executed to the ultimate satisfaction of the client.

The JS Design Partnership is R.I.B.A registered.


Please direct enquiries for further information or comment via Bond Media:

Gary Bond